{"store":{"baseInfo":{"podcastTitle":"Polyglot Software Development","slug":"snowpal","podcastDescription":"We’ve been doing Software Development and Architecture work for a while at Snowpal, and currently have several B2B and B2C products in production. In this podcast, we’ll share our experiences on a regular basis to help you & your teams build great software. The topics covered in this podcast will include Product Management, Project Management, Architecture, Development, Deployment, Security, Release Management, Sales, Marketing, Advertising, and just about everything else an ambitious, fast growing startup based out of the US is likely to be involved in. So, join us. Let’s become better!","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/8090054/Podcast_Logo_2__rkadhf.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/8090054/Podcast_Logo_2__rkadhf_1200x628.jpg?s=02af1ea1e6cf7255d87362ea88d7f06c&e=jpg","podcastUrl":"https://snowpal.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/snowpal/feed.xml","theme":"waves","podcastDeepLink":"https://www.podbean.com/pu/pbblog-4icbv-7b71c6","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":17,"gmtAdjustment":"GMT-04:00","useDaylightTime":1,"value":-4,"text":"(GMT-04:00) Atlantic Time (Canada)","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":"America/Halifax"},"podcastDownloads":null,"totalEpisodes":395,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Krish Palaniappan and Varun Palaniappan","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-4icbv-7b71c6-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/web-and-mobile-app-development-learn-from-us-learn-with-us/id1717981113","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fsnowpal.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog8090054%26podcastIdTag%3D4icbv&dfl=https%3A%2F%2Fsnowpal.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/6e9PfgA6LDKKPDW0w057vb","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"iHeartRadio","link":"https://iheart.com/podcast/93363861/","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/iHeartRadio.png","title":null},{"name":"PlayerFM","link":"https://player.fm/series/3530865","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/PlayerFM.png","title":null},{"name":"Listen Notes","link":"https://lnns.co/VlD8t6F2Lny","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/ListenNotes.png","title":null},{"name":"Podchaser","link":"https://www.podchaser.com/podcasts/snowpal-software-development-a-1152661","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/Podchaser.webp","title":null},{"name":"BoomPlay","link":"https://www.boomplaymusic.com/podcasts/84448","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/BoomPlay.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"dark"},{"id":"Font","val":"Open Sans"},{"id":"SecondaryFont","val":"Open Sans"},{"id":"PlayerColor","val":"#3A61B9"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

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Snowpal Project Management

Snowpal Pitch is a SaaS platform that allows you to create content, & structure it in a way that works best for you. It provides support to track your progress, measure your performance & collaborate with other members (be it students, teachers, coworkers, friends and/or family) by granting them varying levels of access to your content. Use in-app conversations, rely on badge notifications, customize your content layout & visualize reports through rich charts. Enjoy productivity.

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If you have never created a Facebook Campaign before, and are just getting started, it may take a tiny bit of getting used to. Here's how I went about creating my campaigns for our SaaS platform (snowpal.com).

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Facebook ADs: Campaigns, AD Sets and ADs

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